Research Methodology & Analysis

Most popular

• Saunders’ (2019) Research Onion

  A straightforward, plain-language explainer – with examples

  January 26, 2021

• How to Write the Methodology Chapter

  A plain-language explainer with examples + free template

  October 4, 2021

• Theoretical vs Conceptual Framework

  What they are & how they’re different – explained simply

  March 23, 2023

More on this topic

• Should You Start Coding Your Interviews Before You've Finished Them?

  Why the timing of your analysis matters

  April 18, 2026

• How Do I Know If My Qualitative Themes Are Strong Enough - Or Even Real?

  How to test a theme, and how to defend it

  April 14, 2026

• What Are the Key Stages of Qualitative Analysis?

  The six stages, start to finish

  April 13, 2026

• Should You Ask All Interview Participants Exactly the Same Questions?

  What consistency does for validity and ethics approval

  April 10, 2026

• NVivo, Dedoose, MaxQDA - Do You Really Need Qualitative Analysis Software?

  What the decision actually turns on

  April 8, 2026

• What Do Dissertation Markers Really Want?

  What examiners actually look for in a submission

  April 3, 2026

• What Does P-Value Actually Mean?

  What it tells you, and the mistakes people make with it

  March 24, 2026

• What's the Difference Between Ontology and Epistemology?

  Both terms in plain language, with examples

  March 23, 2026

• AI Research Tools: What Do I Need to Know?

  What’s allowed, what’s risky, and what gets flagged

  March 6, 2026

• How Do I Choose the Right Research Methodology for My Dissertation?

  What actually drives the choice, beyond the textbook list

  March 5, 2026

• Should I Use Mixed Methods Research?

  The costs to weigh before you commit

  March 2, 2026

• How Do I Use Saunders' Research Onion?

  Saunders’ layers, and how they become a methods chapter

  March 1, 2026

• How Do I Justify My Research Methodology?

  How much justification a tight word count allows

  March 1, 2026

• How Should I Explain My Interview Protocol?

  Participants, setting, protocol, recording and ethics

  February 15, 2026

• Why Do Research Methodology Chapters Fail?

  The five failures examiners see most often

  February 5, 2026

• The Smart Way to Write a Dissertation

  From MIT lecturers to project management experts: here’s what works

  November 21, 2025

• PhD Dissertation 101: Key Ingredients

  Here’s what your examiners want (and need) to see

  October 3, 2025

• Qualitative 101: The High-Level Process

  What you need to know – before you start your study

  January 28, 2025

• How to Choose Your Analysis Method

  Choosing between thematic, content, narrative and discourse analysis

  January 28, 2025

• Explainer: Reflexivity & Triangulation

  Two critical tools to help manage subjectivity in your research

  January 24, 2025

• Trustworthiness in Qualitative Research

  The four criteria that make qualitative research trustworthy

  January 23, 2025

• How to Choose a Dissertation Tutor

  The five key criteria you need to consider

  October 14, 2024

• Triangulation in Research: The Basics

  Data, methodology, investigator and theoretical triangulation

  August 13, 2024

• What Are Research Limitations?

  A plain-language explainer (with practical examples)

  May 6, 2024

• In Vivo Coding 101

  A plain-language explainer (with practical examples)

  May 2, 2024

• Process Coding 101

  A plain-language explainer (with practical examples)

  April 25, 2024

• Inductive, Deductive & Abductive Coding

  Qualitative coding approaches explained simply (+ examples)

  April 23, 2024

• PODCAST: Master the Methodology

  4 tips to ensure your methodology is perfectly on point

  March 4, 2024

• What Are Inferential Statistics?

  A plain-language explainer – with practical examples

  October 26, 2023

• What Are Descriptive Statistics?

  Means, medians, modes & more – explained simply

  October 16, 2023

• 5 Signs You Need a Dissertation Helper

  Here’s how you know it’s really time get some support

  October 14, 2023

• Validity & Reliability in Research

  A plain-language explanation (with examples)

  September 4, 2023

• What Is Research Philosophy?

  Positivism, interpretivism & pragmatism – explained simply

  June 15, 2023

• Research Methodology Example

  Detailed walkthrough + free methodology chapter template

  May 11, 2023

• What (Exactly) Is Research Design?

  A plain-language explainer with examples + free template

  April 17, 2023

• What Are Research Constructs?

  Constructs, validity & reliability – explained simply

  March 31, 2023

• What (Exactly) Is Narrative Analysis?

  A plain-language explainer with examples + free template

  March 14, 2023

• Primary, Secondary & Tertiary Sources

  A plain-language explainer – with practical examples

  January 24, 2023

• What (Exactly) Are Research Variables?

  Independent, dependent and control variables – explained simply

  January 13, 2023

• Sampling Methods & Strategies 101

  A plain-language explainer – with practical examples

  January 10, 2023

• Qual 101: Thematic Analysis Basics

  Six time-saving tips to help you ace your analysis

  September 5, 2022

• Writing Your Methodology Chapter

  Five practical hacks to fast-track the process

  August 15, 2022

• Research Aims, Objectives & Questions

  The “golden thread” explained simply – with examples

  June 27, 2022

• Dissertation & Thesis Survey Design 101

  5 common mistakes to avoid (+ examples)

  April 7, 2022

• Qualitative Research 101: Interviewing

  Five common (but costly) mistakes you need to avoid

  March 5, 2022

• How to Write the Discussion Chapter

  A simple explainer with examples + free template

  August 26, 2021

• How to Write the Results Chapter

  For qualitative studies – includes free template

  August 3, 2021

• How to Write the Results Section

  For QUANTITATIVE studies – includes free template

  July 1, 2021

• How to Choose Your Methodology

  Deciding between qualitative, quantitative & mixed methods

  June 28, 2021

• What Is Discourse Analysis?

  A plain-language explainer with examples (+ free template)

  June 21, 2021

• What (Exactly) Is Thematic Analysis?

  A plain-language explainer with examples + free template

  April 16, 2021

• What Is Qualitative Content Analysis?

  A plain-language explainer with examples + free template

  February 10, 2021

• Qualitative Data Coding 101

  How to code your qualitative data – the smart way

  December 24, 2020

• Quantitative Data Analysis 101

  A plain-language explainer with examples + free template

  December 1, 2020

• Nominal, Ordinal, Interval & Ratio Data

  Levels of measurement explained simply – with examples

  November 26, 2020

• Qualitative vs Quantitative Research 101

  How to choose the right methodology for your project

  June 17, 2020

• What Is Research Methodology?

  A plain-language explainer with examples + free template

  June 15, 2020

• What Is a Longitudinal Study?

  A plain-language explanation & definition (with examples)

  June 10, 2020

• What Is a Cross-Sectional Study?

  A plain-language explainer with examples + free template

  June 9, 2020

• What Is a Research Hypothesis?

  A plain-language explainer – with practical examples

  June 8, 2020

• How to Write a Dissertation or Thesis

  A plain-language explainer with examples + free template

  June 7, 2020

• Qualitative Data Analysis Methods

  The “big 6” qualitative methods explained simply – with examples

  May 23, 2020

• Presenting Your Data Analysis

  How to choose the right chart for the job

  October 25, 2017